Academia is not the real world…wake up

I’m sitting here listening to a Doctoral professor lecture at the importance of APA format and the fact that no one has an original thought, so everything you say needs to be cited.  She claims that no one comes up with anything on their own and everything is based on research.


This comes from someone who claims that her “job” is academia.  In other words she is 100% employed as a professor.  I’m not saying that being a 100% professor is bad or less than others.  However, this psychology professor that has never held any other type of job, has ever applied anything in the business world.

Research is great and yes, much of our thoughts are influenced by the environment around us, be it people, books, or experiences.  However, in business–the real world–you apply what you’ve learned to the situation and then come up with independent thought to apply to the specific situation.  Thus, in business, you must come up with things on your own–have original thought!

I find this all too often with doctoral and even some master’s professors who spend all their time teaching and not doing.  The team of faculty here is very condescending to the students when they don’t spend anytime in the real world applying what we’re learning.  Very frustrating.


About johnrknotts
John Knotts is a results-oriented business professional leader, manager, and supervisor with experience from the military, small business, several nonprofits, and is currently a management consultant. Working out of the San Antonio, Texas, he retired from the Air Force in July 2008 and worked with Booz Allen Hamilton from the end of October 2008 to December 2011. Now he is a Strategic Business Adviser with USAA. John leads large and small strategic transformations and has extensive experience in the areas of change management, strategic planning, process improvement, strategic communication and marketing, strategic human capital and resource management, education and training, facilitation, organizational design and development, modeling and simulation, financial and budget analysis, activity based costing and management, quality management, competitive sourcing and privatization, leadership development, and business development.

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